Crave Skincare Makes Waves For CBD at BeautyX and Indie Beauty Expo LA
Posted on January 27 2018
Alyssa of Hydro Kitty with Janet, founder of Crave Skincare
Coming off a huge win at BeautyX Summit's first ever Deckside Domination competition, fans, buyers, press, and those looking to learn more about the benefits of CBD skincare flocked to the Crave Skincare booth at Indie Beauty Expo Los Angeles this week.
Founder, Janet Schriever has become regarded as a leading voice for the benefits of combining CBD with other green beauty ingredients to combat skin conditions, and she bashfully accepts her role as an educator. Even recently being asked to speak on a panel of chemists while exclaiming "They know I'm not a chemist, right?!" but years of experience, research and courses in Cosmetic Science at UCLA and the Society of Cosmetic Chemists puts her in the ranks regardless.
The BeautyX competition gave a handful of brands the opportunity to pitch to representatives from Glamour, Allure, and the podcast, Fat Mascara with the opportunity to be featured in one or all of them. Crave swept the competition and we will soon be seeing their products featured all of these publications!
Crave Skincare has become one of the best-selling brands here at Hydro Kitty. Virgin Skin Serum is continually selling out, but I promise to keep more in stock to keep up with demand. Also, be on the lookout in the coming months for an update to their packing design, with their cool new logo, which was officially premiered during Indie Beauty Expo.